F&N Grape 325ml – Carbonated Grape Flavoured Soft Drink for Malaysian HORECA

F&N Grape 325ml is a classic carbonated grape-flavoured soft drink produced by Fraser & Neave (F&N), one of Malaysia's most iconic and trusted beverage brands with over 130 years of heritage. Supplied through Chongsway / Ramly / Dresipi Telly Boss, this 325ml can delivers the unmistakably sweet and fruity grape taste that has been enjoyed by generations of Malaysian consumers. It is a staple beverage at mamak stalls, food courts, burger bakar carts, kopitiam, canteens, and any HORECA outlet seeking a reliable, high-demand cold drink option.

1. What is this product?

F&N Grape 325ml is a ready-to-drink carbonated soft drink with artificial grape flavour, packaged in a standard 325ml aluminium can. It is part of F&N's flagship range of carbonated beverages widely distributed across Malaysia.

2. What category does it belong to?

Beverages — Carbonated Soft Drinks (CSD), Ready-to-Drink (RTD) canned drinks.

3. Who is the target customer?

HORECA operators of all types: mamak restaurants, burger bakar outlets, food trucks, food courts, kopitiam, school and office canteens, hawker stalls, cafes, and catering operators. The F&N Grape brand enjoys strong recognition among all age groups, particularly children and young adults.

4. What cuisine type or menu does it suit?

Pairs well with virtually any Malaysian food offering — nasi lemak, mee goreng, burger bakar, fried chicken, roti canai, and snack menus. Its sweet fruity profile is especially popular among younger diners and families.

5. What is the commercial value of this product?

F&N Grape benefits from decades of brand loyalty in Malaysia. Consumers actively seek out this product by name, reducing the need for the operator to market the beverage. Its carbonated format also creates perceived value (fizzy drinks feel more premium than still drinks) which can support a slightly higher selling price.

6. How is it used or served?

Ready-to-drink directly from the can. No preparation required. Best served cold or over ice. Open and serve — zero kitchen labour involved.

7. What is the serving size?

One can (325ml) = one serving. No portioning, no preparation.

8. What is the yield per unit?

One unit yields exactly one serving. Zero waste. A standard case (typically 24 cans) yields 24 servings.

9. What is the revenue potential?

At a typical selling price of RM2.00–RM3.50 per can, and selling 50 cans daily, an operator generates RM100–RM175/day or RM3,000–RM5,250/month from this SKU alone. Beverage sales typically represent 20–30% of total outlet revenue.

10. What is a typical margin example?

Assuming a wholesale cost of approximately RM1.20–RM1.50 per can and a selling price of RM2.50–RM3.00, gross margin is approximately 50–60%. In food truck and takeaway contexts, beverages are often the single highest-margin item on the menu.

11. How is this product commercially positioned?

F&N Grape is a mass-market, mainstream carbonated soft drink positioned as an affordable, familiar, and enjoyable everyday beverage. It competes directly with Pepsi, Coca-Cola, and other soft drinks but carries a uniquely Malaysian identity through the F&N brand.

12. What outlet types benefit most?

Mamak stalls, Malay food stalls, burger bakar carts, food trucks, kopitiam, canteens (school, office, factory), hawker centres, food courts, and catering operations. Any outlet where consumers seek a cold sweet drink to accompany their meal.

13. How does it contribute to menu profitability?

Beverages are the highest-margin items in most food service operations. F&N Grape requires no preparation, no skilled labour, and minimal storage management. Adding it to your beverage selection directly improves revenue per customer visit with negligible operational cost.

14. What are the storage requirements?

Store in a cool, dry place away from direct sunlight and heat. Refrigerate before service for optimal consumer experience. No freezing required.

15. What is the shelf life?

Typically 12–18 months from the production date for canned carbonated beverages. Always check the best-before date printed on the can. Confirm current batch shelf life with supplier Chongsway / Ramly / Dresipi Telly Boss.

16. What happens after opening?

Once opened, the carbonated drink must be consumed immediately to preserve carbonation. Do not reseal or store opened cans. Single-use format only.

17. What are the handling risks?

Minimal. Avoid dropping, denting, or puncturing cans. Store away from direct heat to prevent pressure build-up. Rotate stock using FIFO (first-in, first-out) to ensure freshness.

18. What is the country of origin?

Malaysia. Produced by Fraser & Neave (F&N), a Malaysian-Singaporean beverage institution.

19. Is it halal certified?

F&N beverages are generally produced under halal-compliant processes. Operators should verify the current halal certification status with supplier Chongsway / Ramly / Dresipi Telly Boss for the latest batch documentation.

20. Are there any allergen concerns?

Generally free from major food allergens. However, operators with strict allergen policies should confirm ingredient details with the supplier for the current production batch.

21. What is the minimum order quantity (MOQ)?

Supplied per pack or per case (typically 24 cans per case). Confirm current MOQ and pricing with Chongsway / Ramly / Dresipi Telly Boss via Supplybunny.

22. How frequently should it be reordered?

High-volume outlets selling 50+ cans per day should reorder weekly. Establish a par stock level based on daily beverage consumption and storage capacity. Never allow stockouts on a recognised brand like F&N Grape.

23. Is it suitable for central kitchen or catering use?

Yes. Canned beverages are ideal for catering and events due to shelf stability, ease of transport, and zero preparation requirements. Bulk ordering for corporate events, weddings, and large-scale catering is straightforward.

24. How does it compare to alternatives?

F&N Grape is a distinct flavour not replicated by Pepsi, Coca-Cola, or other mainstream soft drinks. Within the grape beverage segment, it holds strong brand leadership in Malaysia. Its Malaysian identity differentiates it from international brands, appealing to consumers who prefer local heritage products.

25. When should an operator choose this product?

Choose F&N Grape when you want a zero-labour, high-margin, brand-recognised carbonated soft drink that appeals to Malaysian consumers of all ages — particularly families with children and young adults who grew up with the brand.

26. What are the alternatives if this is unavailable?

Other F&N variants (F&N Cincau, F&N Oren, F&N Sarsi) or competitor grape-flavoured drinks. However, F&N Grape's unique brand loyalty means substitution may result in reduced consumer satisfaction. Maintaining stock continuity is recommended.

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Commercial Summary

F&N Grape 325ml is a zero-labour, high-margin, instantly recognisable carbonated soft drink that has been a staple of Malaysian dining culture for generations. Supplied by Chongsway / Ramly / Dresipi Telly Boss, it delivers consistent quality, brand-driven consumer demand, and gross margins of 50–60% with no preparation required. Its universal appeal across age groups, cuisines, and outlet types makes it one of the easiest and most profitable beverage additions any HORECA operator can make. Stock it, chill it, and let F&N's brand do the selling.